As a daughter of a twice inflicted breast cancer survivor, I often felt these breast cancer awareness tactics are demeaning. My mother lost her breasts. But she didn’t lose her LIFE. These campaigns, although intentions and perhaps results are good, give women the same old sexist message: your body parts are more valuable than your life. And to depict young, porn-like women acting like the “hot lesbians” is so insulting. (See link to tee shirts). Awareness is good. Funds are good. But never good at the expense of our worth. And driving with my three boys, behind a car donning a bumper sticker that says save second base (yes it did happen), is not something any mom should have to deal with. Ah, but I did. And got them to understand. I can only hope.
I love when I find a gem of a blog that articulates my sentiments to a tee. This is a good rea
Wrecking Ball Feminism.
The only thing I disagree with is the title. Feminism isn’t about JUST women perhaps is better suited.
How do cruise ships fill their unsold cabins? Is it with headless, faceless torso’s with breasts in bikini’s? Well…no. but that is the picture this advertiser felt the need to use. Of course, when you click on it, as expected now, you see nothing close to a female headless body. This is a form of advertising that is widespread now. And though men are used as well, mostly it is a woman. Though the buff muscle man depicted above for a testosterone ad, isn’t for that at all either. Studies have shown that teenaged boys have a negative body image after seeing something like this, but bounce back quickly. Girls have no time to bounce back. They are bombarded with thousands of images of women, creating a very deep insecurity daily. This “manipulation” insults my intelligence but unfortunately, it must work. Sad. The common theme of women’s body parts shown, but no face, is the worst form of objectification.